We know this is the crazy one, but we’ve done it before – check the videos below. It could well turn out to be your marketing deal of the year so let us sketch the setup. This session initiative, on the topic of hedging management, produces the opportunity for two bank representatives to take part in an afternoon panel at Treasury 360° Nordic 2026 – the only sponsor slots on the main stage (Congress hall) in this conference – and these slots are hereby up for sale. Do you dare?
The panel session, titled “To hedge or not to hedge: managing risk in an unpredictable world”, will see conference chairman Simon Hesse Hoffmann question panellists both from the corporate and the bank sides. Find the current frame of the session, including confirmed participants, as already published in the event agenda.
The setup follows an initiative of Simon that has previously resulted in …
• first in the 2023 plenary panel “So what I need from you …”, which focussed on how the corporates source competence from an advisory firm or a bank – find article here and full-session video also here below),
• then at Treasury 360° Nordic 2025 (see article here and full-session video here below) in the panel “Funding: Who sets the terms, the bank or you?”.
The session format serves to build a humorous contrast between the deep content level – where true seniors from “both sides” share nuanced insight into the factors that make the crucial corporate-to-bank collaboration successful – versus the “combat” framing that first meets the eye.
So, what’s the optimal profile for the banker you should put there? Simon: “An extrovert type who can handle direct and – for the sake of arguments in a panel – ‘provocative’ statements. Our treasurers could be super well spoken, so I presume some type with calm enough in themselves as to push back on statements and arguments …”
Only two slots exist, at a fee, available to holders of a partnership package at the event, and they are hereby up for grabs – one each for the two first banks to make the purchase. You buy it here in the webshop and you pay by transfer or card as you choose. Your add-on discount level does not apply to this product. (You would normally not need personal contact with us over your purchase here, but of course we are available as always if you have an actual question.)
As you stand up to this unique challenge, you will shine. And when you shine in this session, you’ll shine across the Nordic treasury community.
You may also be interested in the corresponding product at Treasury 360° Europe 2026, which repeats the funding terms topic from the Nordic 2025 event.
Here is the mentioned 2025 session in full, about funding terms:
… and here is the similar-setup panel on competence sourcing, from Treasury 360° Nordic 2023:



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